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CIL2008: Leading Technology in Libraries: Making Time for Web 2.0

Gina Milsap, Executive Director, and
David Lee King, Digital Branch & Services Manager, Topeka & Shawnee County Public Library

from where I sit: ...making time for 2.0Program description on the CIL2008 website.

Gina Milsap…

  • wanted to have influence on how technology is utilized in her libraries
  • believes shared leadership is for everybody
  • recommends The Leadership Challenge
  • isn’t afraid to use the word “sucky” to describe OPACs

Why is technology important?

  • helps us manage operations more efficiently
  • keeps us relevant
  • allows us to serve customers in ways most meaningul to them

Barriers to using technology…

  • it’s a fad
  • no time
  • no staff
  • overwhelmed
  • afraid
  • too many questions
  • money

If we claim to support technology and innovation, are we really doing that?

Library Director 2.01

  • less hierarchy
  • trust staff
  • transparency
  • involve all levels of staff
  • explain decisions
  • structured for quick decisions and implementation
  • train staff
  • allow play time
  • listen listen listen
  • offer structures for feedback
  • face time is the most important tool for administrators

Library Director 2.1 (though not exclusive to directors)2

  • make customer service a priority
  • focus on what matters to the customer, and don’t assume you know what that is
  • put the money where the mouth is
  • set priorities to budget process
  • if money isn’t available, seek resources elsewhere
  • define work, tasks, and then organize resources around it… especially staff, our most important and expensive resource
  • experiment with pilot projects
  • treat staff as customers… be their advocate
  • build your leadership team
  • undertand the context: your community, the economy
  • make decisions based on data, not anecdotes

Destructive behaviors…

  • turf wars
  • passive-aggressive behavior (laughter!)3
    • librarians are typically passive-aggressive… they want everyone to be happy
      • from the floor: “how do we change that?”
      • talk to the person you have the problem with!

Establish organizational priorities based on feedback from staff and employees…

  • customer service
  • valuing staff
  • programs, services, collections, infrastructure
  • leadership
  • organizational development: organizing around the work

TSCPL has a new “virtual branch

  • will be managed as any other physical facility
  • all services are available
  • takes advantage of Web environment to create content
  • it is the only way many customers will use the library

Seven reasons to make time for 2.0…

  1. to be relevant to the next generation
  2. to teach the current generation
    • small business owners and vanity searching: how to find out what customers are saying about their businesses
    • news junkie, meet RSS feeds
  3. to teach users how to subscribe to the library
    • why go to the trouble of creating RSS feeds if we aren’t going to teach staff and patrons how to subscribe?
  4. to save time
    • professional reading
    • IM vs. phone vs. email
    • bookmarking
    • working smarter by using tools
  5. because patrons want to participate
  6. to be a community leader/community resource
  7. to land a “cool” job

How do we make time for 2.0?

  • we must want to change/change focus/change job descriptions
  • finding time vs. willingness/priority
  • see blogging an essential part of outreach and marketing, not an extra thing that has to be done
  • schedule time for 2.0 as we would any other priorities
  • write more than one blog post at a sitting
  • remember to play: we have to play with the tools to learn how they work
  • granting time
    • for reading, playing learning, creating
    • for sending staff to formal training
    • for practical staff training that’s relevant to staff and library

Don’t ask staff for input if you’re not going to use it!

Why are we making time for 2.0?

  • the library is mobile… it’s in pockets, on phones
  • the library of today won’t look like the library of next year
  • the library is not only in our buildings… it’s in schools, classrooms, starbucks, open fields… anywhere there’s a wi-fi or cell phone connection
  1. from Tasha Saecker’s blog []
  2. G. Milsap []
  3. “everybody laughs when I say that” -G. Milsap []

2 Responses to “CIL2008: Leading Technology in Libraries: Making Time for Web 2.0”

  1. Thanks so much for blogging this! I wrote the Library Director 2.0 post on my blog and would have completely missed that it was used at CIL. You made my day!

  2. [...] Utopian Library blog of this talk – [...]

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