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CIL2008 PreCon: Project Management for Libraries

Mary Auckland, trainer/advisor on strategic direction
mary.auckland [at] nsworld [dot] com

(there will be a group exercise! ack!)

On the agenda:

  • key factors for successful project management
    • features of a project
    • what is a project?
  • methodologies and tools
  • techniques for managing library/info services projects
  • project management tips
    • what are the critical success factors for managing a project?

Project management is not a linear experience.

What is a project? How is it different from day-to-day work?

An endeavour in which human material and financial resources are organised in a novel way, to deliver a unique scope of work, of given specification, with constraints of cost and time, to achieve a purpose defined by qualitative and quantitative objectives.1

Features of a project:

  • is a response to a specific opportunity, vision, or challenge
    • building project
    • new management system/organizational restructuring
    • patron service
    • special event/exhibition
    • response to an external funding opportunity
  • is usually something done once; not a repetitive task
    • fosters ongoing change
  • has a unique scope of work with many related activities that are done in a sequence
  • has a beginning, middle, end
    • fixed duration
    • defined start and end ponts
  • is a controlled approach
    • project manager
    • tracking
  • requires specific resources
    • funds (external? internal?)
      • costs should be identified in advance and managed with a separate budget
    • space (where will supplies be stored? desk/workspace?)
    • expertise (in-house? contracted?)
  • has identifiable outputs and outcomes
    • outputs are the concrete things that will come out of the project (a document, a service, a new building, a finding)
    • outcomes are about change; they can be measured/evaluated over time
      • how will behavior be changed?
      • how will the change impact/benefit our users?
      • what will be done more efficiently, effectively, or that we couldn’t do before?
  • is defined by qualitative and quantitative objectives
    • Specific, Measurable, Attainable, Results-focused, Timel
    • should be addressed in the project brief
    • see ALA website for resources on “smart objectives”

From the floor: How do we manage project management responsibilities with patron service responsibilities?

  • the project plan should demonstrate the people and time that are necessary to the project
  • libraries typically don’t let go of what they’ve always done, even if nobody uses it
    • we need to reevaluate the things we do and ask ourselves, “if this was a new project, would we do it?”
    • this type of change is not necessarily project management, but rather management management

Tools of effective project management:

  • Identify the vision
    • be clear about what the project is: is this the right time for the project? is the project right for us? is it linked to organizational objectives?
    • sometimes management must step in and make a decision, keep the project on track, redirect staff who may be drifting in different directions. again, not a project management issue, but a management management responsibility
    • time spent on this step helps us avoid heading off in the wrong direction
    • what is driving the change? is it money? service needs? patron requests?
    • what are the selling points?
      • phrase these in language that will be understood by the folks approving the project. “metadata” and “dublin core” mean nothing to many!
    • identify project features, advantages, benefits
    • who will be involved in the project? who are the major stakeholders?
    • explore options
    • determine whether a feasibility study is necessary
    • plan the proposal
      • be brave! trust our judgment that we can do it!
      • have a well-defined project vision
      • outputs, outcomes, and SMART objectives
      • clearly articulate the features, advantages, and benefits
      • provide key project dates, milestones, stages
      • (p.s…. advance planning can give us the edge if/when funding comes along. if we have a vision and proposal on file, we can submit it right away.)
  • Plan the actions (WBS: work breaktown structure)
    • how will we deliver the projects?
    • what specific tasks need to be done?
      • be detailed!
    • how long will the tasks take?
      • we typically underestimate the time needed for projecct activities, which often results in project failure
      • be specific!
    • what needs to be done and in what order?
    • by when do things need to be done? earliest start dates, deliverables due dates, etc.
    • who is responsible for each step?
    • which activities are key to the success of the project?
    • project plan tools
    • whatever the plan, communication is critical. the plan must be revised, updated, reissued as needed and referred to regularly to monitor process
  • Identify the resources
    • staff, including skills and expertise
    • time estimates and dependencies for each action
    • leave some slack for “the unexpected”
    • space, consumables, money
    • produce and manage a budget. keep a contingency fund for “the unexpected”

(group exercise demonstrated the tendency for planners to get “political” in their discussion ["yes, but... "] rather than just identifying what needs to be done. imagine that!)

  • Implement the actions
    • project governance: execution is about completing the project on time, to spec, and within budget
      • make sure everyone knows what they’re to do and by when, activity dependencies. don’t wait until items come up on the action list… communicate in advance!
    • set targets and milestones
    • maintain morale
    • make sure everyone is trained to do their assigned tasks(s)
    • maintain complete records
    • communicate about how the project is going. keep staff, customers, stakeholders informed!
  • Monitor, review, evaluate
    • this is a job for the project manager
    • arrange for regular updates/reports from team members and how they will be communicated (memo, email, meeting, etc.)
    • anticipate problems and invite people to contribute options for managing them
    • monitor the budget!
    • troubleshoot and take action! if you know something is going awry, do something about it! problems won’t go away on their own.
    • review: look forward, ask “is it still like we thought it would be?”
    • encourage staff to do “early warning,” “don’t “shoot the messenger,” and reward staff for communicating issues that need attention
    • capture “learning points” for use with later projects
    • evaluation happens when the project is complete
      • formative: how is the project going? do we need to change things? is the project successful at this stage? are there lessons to be learned?
      • summative: have we achieved what we set out to achieve? have we arrived at the stated outcomes?
  • Conclude
    • celebrate!
    • share results of the project internally, with the profession, with users and stakeholders
    • is there more to be done? if not, terminate the project

“A journey of a thousand miles begins with a single step.”3

  1. Turner, 1993 []
  2. Afterfind: Open workbench is a Windows-only app. Take a look at the Mac-friendly, cross-platform GanttProject. []
  3. Confucius []

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